BYND for Startups & Scale-ups
Your first 10,000 real users. Then the next 100,000.
We take founders from launch plan to verified traction: go-to-market strategy, acquisition teams on the ground, and paid and creator growth online.
Sound familiar?
What usually gets in the way.
Burning runway on ads that don't convert
Paid CAC keeps climbing and the users you buy don't stick.
No ground game
Kenya still buys through people and places. Digital alone leaves growth on the table.
Investors want traction, not impressions
You need verified users, active retailers or completed KYCs — not reach.
Built for startups & scale-ups
What we'd recommend.
Most startups & scale-ups start with Go-To-Market Blueprint. Every offer has a clear scope, timeline and price model.
Go-To-Market Blueprint
City-by-city, channel-by-channel launch plan for new markets.
Scoped to your goals
3–4 weeks
Verified User Acquisition
App sign-ups and KYC at scale — paid per verified user if you prefer.
Pay per verified result
Per deployment
Launch Sprint
Strategy, content and field teams — one accountable team, one launch.
Scoped to your goals
6–8 weeks
Performance Media
Paid social and search that buys customers, not impressions.
Monthly retainer
Monthly management + media budget
Websites & Apps
Fast, conversion-focused websites, e-commerce and custom platforms.
Scoped to your goals
Fixed scope · typically 3–10 weeks
THE PLUG™ Panel & Product Testing
Test products, packs, apps and ideas with the people who'll decide their fate.
Scoped to your goals
Days (surveys) to 3 weeks (product tests)
Questions from startups & scale-ups
Can we pay per result?
For verifiable actions like KYC-complete sign-ups, yes — ask about pay-per-verified-acquisition.
How fast can you launch?
Field teams can typically be live 7–14 days after sign-off. A Go-To-Market Blueprint takes 3–4 weeks.
Do you work with early-stage startups?
Yes — start with the Blueprint or a targeted acquisition sprint sized to your runway.